Rural India

How regional FMCG brands are winning rural India Fast-moving consumer goods (FMCG) businesses are increasingly considering rural India as a potential market for expansion. These areas have seen major inroads from regional FMCG firms, who…

Focus of Budget 2023 to be more on rural India and infra, says UBS India economist Synopsis This budget is likely to raise spending on rural/agri by $10 billion, which is a jump of 15 per cent over FY23, the note said. It is likely to…

Rural India feeling inflation pressure, says Unilever’s Jope Jope’s remarks come as Unilever’s Indian unit, Hindustan Unilever (HUL), delivered March quarter numbers below analysts’ expectations on Thursday, raising concerns that the…

Rural India puts smartphone-buying plans on hold Smartphone sales in rural parts of the country have stopped rising with its share remaining stagnant since mid-2021 at around 35-40 per cent of total smartphone sales in the country, a…

Microsoft Launches an AI-Based Multilingual Chatbot for Rural India Microsoft is launching an AI-based multilingual Chatbot called ‘Jugalbandi’ for rural India Microsoft has announced ‘Jugalbandi,’ a new generative AI-driven chatbot…

Google Maps street view now available in India, including rural areas This comprehensive imagery proves particularly helpful in aiding navigation and providing a preview of destinations. Hyderabad: Google Maps Street View is now…

Green growth strategies can ensure climate-resilience in rural India Investments in infrastructure, such as water management systems, irrigation facilities and early warning systems, can help communities cope with climate-related disasters…

Hyundai aims to tap rising demand for aspirational models in rural areas Synopsis The automaker's sales outlets in the rural areas have crossed the 600-mark already and it has also increased its manpower to over 5,000 people in such…

This 'little boy' can roil FMCG recovery in rural India Synopsis The government's higher price support for farmers as well as more expenditure on rural infrastructure is expected to help rural growth. But El Nino, which is likely to…

As CNG and EVs expand in cities, fuel retailers look at the rural market In the last three financial years, 88 per cent of the 16,190 new fuel pumps set up by Indian Oil, Hindustan Petroleum, and Bharat Petroleum were located in rural…